Executive Development Programme in Networking Skills for Marketers
-- ViewingNowThe Executive Development Programme in Networking Skills for Marketers is a certificate course designed to enhance the professional abilities of marketers. This program emphasizes the importance of networking in career advancement and business growth, addressing industry demand for skilled networkers.
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โข Effective Communication: Understanding the importance of clear and concise communication in networking, developing active listening skills, and learning how to adapt communication style to different audiences. โข Building Rapport: Techniques for establishing and maintaining rapport with new and existing contacts, including body language, tone of voice, and asking open-ended questions. โข Networking Strategies: Identifying target audiences, developing a networking plan, and utilizing various networking channels such as conferences, social media, and industry events. โข Personal Branding: Developing a personal brand that aligns with professional goals, showcasing expertise, and building a professional online presence. โข Relationship Building: Strategies for building and maintaining long-term relationships with contacts, including following up, providing value, and staying top of mind. โข Network Analysis: Understanding the concept of network analysis and how to use it to identify key influencers, measure the effectiveness of networking efforts, and make data-driven decisions. โข Networking Etiquette: Best practices for networking etiquette, including attire, business card exchange, and follow-up protocol. โข Cultural Intelligence: Developing cultural intelligence and understanding cultural nuances to effectively network with a diverse range of individuals. โข Negotiation Skills: Techniques for effective negotiation, including preparation, communication, and closing the deal. โข Measuring Success: Identifying key performance indicators (KPIs) and metrics for measuring the success of networking efforts, including number of new contacts, quality of relationships, and business opportunities generated.
Note: The above list is not exhaustive and can be modified based on specific needs and goals of the Executive Development Programme.
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