Executive Development Programme in Content Strategy Development: Brand Awareness
-- ViewingNowThe Executive Development Programme in Content Strategy Development: Brand Awareness is a certificate course that emphasizes the significance of content strategy in today's digital landscape. This programme is designed to meet the growing industry demand for professionals who can create and implement effective content strategies to enhance brand awareness.
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⢠Content Strategy Development: An Introduction
⢠Understanding Brand Awareness and its Importance
⢠Conducting a Content Audit: Identifying Strengths and Weaknesses
⢠Developing Personas and Customer Journey Mapping
⢠Creating a Content Calendar and Editorial Workflow
⢠Crafting Compelling Content: Tone, Voice, and Style
⢠SEO Best Practices for Content Strategy
⢠Measuring and Analyzing Content Performance
⢠Leveraging Social Media for Brand Awareness
⢠Iterating and Optimizing Content Strategy for Continuous Improvement
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