Executive Development Programme in Marketing Performance Evaluation
-- ViewingNowThe Executive Development Programme in Marketing Performance Evaluation is a certificate course designed to enhance your strategic marketing skills. This program emphasizes the importance of data-driven decision making in marketing, addressing the growing industry demand for professionals who can effectively evaluate and optimize marketing performance.
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โข Marketing Performance Metrics
โข Key Performance Indicators (KPIs) in Marketing
โข Marketing Mix Evaluation
โข Customer Relationship Management (CRM) Metrics
โข Digital Marketing Performance Measurement
โข Brand Awareness and Equity Evaluation
โข Sales Performance Analysis
โข Market Share Analysis
โข Return on Marketing Investment (ROMI) Calculation
โข Marketing Analytics Tools and Techniques
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