Advanced Certificate in Brand Strategy: Positioning Tactics
-- ViewingNowThe Advanced Certificate in Brand Strategy: Positioning Tactics is a comprehensive course designed to empower learners with the essential skills needed to excel in brand strategy and positioning. In an era where branding is paramount, this certificate program focuses on the importance of creating strong brand positions that resonate with target audiences.
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โข Brand Audit
โข Market Research and Analysis
โข SWOT Analysis for Brand Positioning
โข Defining Brand Persona and Target Audience
โข Unique Selling Proposition (USP) Development
โข Competitive Analysis and Benchmarking
โข Creating a Brand Positioning Statement
โข Brand Strategy Implementation Plan
โข Measuring and Evaluating Brand Positioning Effectiveness
โข Crisis Management and Brand Reputation Protection
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