Certificate in Tech Ad Revenue Management
-- ViewingNowThe Certificate in Tech Ad Revenue Management is a comprehensive course designed to equip learners with essential skills for managing and maximizing tech advertising revenue. This program is crucial in today's digital age, where online advertising has become a significant source of revenue for tech companies.
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2 mois pour terminer
ร 2-3 heures par semaine
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Aucune pรฉriode d'attente
Dรฉtails du cours
โข Fundamentals of Tech Ad Revenue Management: Understanding the basics of ad revenue management, including key terminology, ad technology, and the programmatic advertising landscape.
โข Data Analysis for Ad Revenue Optimization: Learning to analyze and interpret data to optimize ad revenue, including metrics such as CPM, CPC, and fill rate.
โข Ad Operations and Workflow Management: Mastering ad operations and workflow management, including campaign setup, trafficking, and reporting.
โข Ad Inventory Management and Yield Optimization: Understanding ad inventory management and yield optimization, including techniques such as header bidding, waterfall optimization, and yield management strategies.
โข Ad Networks and Exchanges: Learning about ad networks and exchanges, including how they operate, how to evaluate their performance, and how to work with them to maximize revenue.
โข Ad Fraud and Brand Safety: Understanding ad fraud and brand safety, including how to detect, prevent, and mitigate these issues to protect ad revenue.
โข Emerging Trends in Tech Ad Revenue Management: Exploring emerging trends in tech ad revenue management, including new ad formats, channels, and technologies.
Parcours professionnel
Exigences d'admission
- Comprรฉhension de base de la matiรจre
- Maรฎtrise de la langue anglaise
- Accรจs ร l'ordinateur et ร Internet
- Compรฉtences informatiques de base
- Dรฉvouement pour terminer le cours
Aucune qualification formelle prรฉalable requise. Cours conรงu pour l'accessibilitรฉ.
Statut du cours
Ce cours fournit des connaissances et des compรฉtences pratiques pour le dรฉveloppement professionnel. Il est :
- Non accrรฉditรฉ par un organisme reconnu
- Non rรฉglementรฉ par une institution autorisรฉe
- Complรฉmentaire aux qualifications formelles
Vous recevrez un certificat de rรฉussite en terminant avec succรจs le cours.
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Frais de cours
- 3-4 heures par semaine
- Livraison anticipรฉe du certificat
- Inscription ouverte - commencez quand vous voulez
- 2-3 heures par semaine
- Livraison rรฉguliรจre du certificat
- Inscription ouverte - commencez quand vous voulez
- Accรจs complet au cours
- Certificat numรฉrique
- Supports de cours
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