Global Certificate in Merchandise Licensing Essentials

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The Global Certificate in Merchandise Licensing Essentials is a comprehensive course designed to empower learners with the necessary skills to thrive in the dynamic world of merchandise licensing. This course highlights the importance of licensing in the overall growth and profitability of businesses, and how it can be used as a powerful tool for brand extension and product diversification.

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In today's highly competitive market, the demand for skilled licensing professionals is on the rise. This course equips learners with essential skills, knowledge, and tools required to succeed in licensing careers, including negotiating deals, managing relationships, and protecting intellectual property rights. By completing this course, learners will not only gain a deep understanding of the licensing industry but also acquire practical skills that can be directly applied to their current or future roles. This course is an excellent opportunity for professionals looking to advance their careers in licensing, merchandising, marketing, and brand management.

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โ€ข Introduction to Merchandise Licensing Essentials
โ€ข Understanding Licensing Agreements
โ€ข Intellectual Property Rights and Licensing
โ€ข The Role of a Licensing Agent
โ€ข Merchandise Licensing: Types and Categories
โ€ข The Licensing Process: From Negotiation to Royalties
โ€ข Legal Considerations in Merchandise Licensing
โ€ข Best Practices in Merchandise Licensing
โ€ข Case Studies in Successful Merchandise Licensing

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็คบไพ‹่ฏไนฆ่ƒŒๆ™ฏ
GLOBAL CERTIFICATE IN MERCHANDISE LICENSING ESSENTIALS
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
UK School of Management (UKSM)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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