Executive Development Programme in DED Product Management

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The Executive Development Programme in DED Product Management certificate course is a comprehensive program designed to meet the growing industry demand for skilled product managers. This course emphasizes the importance of data-driven decision-making, user-centered design, and strategic thinking in product management, making it essential for professionals aiming to advance their careers in this field.

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Learners will gain hands-on experience in defining and implementing product strategies, managing cross-functional teams, and leveraging data analytics to drive growth and innovation. The course curriculum covers essential topics such as product roadmapping, user research, experimentation, and go-to-market strategies, equipping learners with the skills they need to excel in product management roles. By completing this program, learners will not only demonstrate their commitment to professional development but also gain a competitive edge in the job market. With a DED Product Management certificate, learners will be better positioned to take on leadership roles, drive product success, and make a significant impact on their organizations' growth and success.

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โ€ข Product Strategy in DED: Understanding the market, competition, and customer needs to develop a winning product strategy.
โ€ข Design Thinking: Utilizing design thinking principles to create innovative and user-centered products.
โ€ข Product Development Lifecycle: Managing the entire product development process from ideation to launch.
โ€ข Agile Product Management: Implementing agile methodologies to manage product development and delivery.
โ€ข Roadmapping and Prioritization: Creating a product roadmap and prioritizing features based on customer value and business impact.
โ€ข Go-to-Market Strategy: Developing and executing a successful go-to-market strategy for new products.
โ€ข Product Analytics: Using data to measure product performance, identify trends, and make data-driven decisions.
โ€ข Stakeholder Management: Communicating effectively with stakeholders, including executives, customers, and development teams.

โ€ข Product Lifecycle Management: Maximizing product revenue and profitability through effective lifecycle management.
โ€ข Product Marketing: Understanding the target market, positioning, and messaging to drive product adoption and growth.

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The **Executive Development Programme in DED Product Management** is designed to equip professionals with in-demand skills to excel in the product management field. As a product management expert, you will lead cross-functional teams, gather customer insights, and define product strategies to drive business growth. With the growing importance of data-driven decision making, this programme emphasizes honing your data analysis skills and strategic planning capabilities. The UK job market is thriving for product managers, with an increasing demand for professionals who can manage product development, coordinate with different teams, and make informed decisions based on market trends and user feedback. According to the latest data, the average salary range for product managers in the UK is ยฃ50,000 to ยฃ90,000 per year, with higher-paying roles available for candidates with advanced skills and experience. In the **DED Product Management programme**, you'll master the essential and advanced concepts of product management, including: 1. **Product Development**: Understand the product development process and how to lead a team through every stage, from ideation to launch. 2. **Market Analysis**: Learn to analyze market trends, assess the competition, and gather customer insights to inform your product strategy. 3. **Data Analysis**: Acquire the skills to interpret and analyze data, enabling you to make data-driven decisions and optimize your product's performance. 4. **Stakeholder Communication**: Master the art of communication, working closely with stakeholders, executives, and cross-functional teams to ensure alignment and success. 5. **Strategic Planning**: Develop the ability to create effective product roadmaps, set goals, and allocate resources to achieve long-term growth and success. By joining the **Executive Development Programme in DED Product Management**, you will be on your way to an exciting and rewarding career in product management. Equip yourself with the right skills and knowledge to contribute to the growth of your organisation and thrive in the competitive UK job market.

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EXECUTIVE DEVELOPMENT PROGRAMME IN DED PRODUCT MANAGEMENT
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UK School of Management (UKSM)
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05 May 2025
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