Professional Certificate in Esports Revenue Streams: Monetization Tactics

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The Professional Certificate in Esports Revenue Streams: Monetization Tactics is a comprehensive course that equips learners with essential skills to succeed in the rapidly growing esports industry. This course highlights the importance of monetization tactics, covering various revenue streams such as media rights, advertising, sponsorships, merchandising, and ticketing.

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In this program, students will gain a deep understanding of the esports ecosystem, audience behavior, and the role of media rights in generating revenue. They will also learn about the intricacies of advertising, sponsorship, and merchandising strategies tailored to the esports market. Furthermore, the course covers the essentials of event management and ticketing for esports tournaments. With the global esports market projected to reach $1.8 billion by 2022, there is a high demand for professionals who understand the nuances of esports monetization. By completing this certificate course, learners will be well-prepared to capitalize on the burgeoning opportunities in this exciting field and advance their careers in esports, marketing, or event management.

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โ€ข Esports Industry Overview: Understanding the Esports Landscape
โ€ข Revenue Streams in Esports: Primary and Secondary Sources
โ€ข Sponsorships: Partnerships and Activations in Esports
โ€ข Advertising: Media Rights, In-game Ads, and Product Placements
โ€ข Merchandising: Team and Player-branded Merchandise
โ€ข Ticketing: Event Ticketing and Virtual Viewing Passes
โ€ข Esports Data: Data Monetization and Analytics
โ€ข Game Publishers: Revenue Sharing and Licensing Agreements
โ€ข Educating Stakeholders: Maximizing Opportunities for Brands and Investors
โ€ข Ethical Considerations: Best Practices and Compliance in Esports Monetization

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PROFESSIONAL CERTIFICATE IN ESPORTS REVENUE STREAMS: MONETIZATION TACTICS
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
UK School of Management (UKSM)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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