Executive Development Programme in Crisis Communication Tactics: Smart Solutions

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The Executive Development Programme in Crisis Communication Tactics: Smart Solutions certificate course is a comprehensive training program designed to equip professionals with the essential skills needed to manage and navigate high-stakes communication crises. With a focus on practical strategies and smart solutions, this course is critical for anyone looking to advance their career in public relations, corporate communication, or crisis management.

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In today's fast-paced and interconnected world, the demand for skilled crisis communicators has never been higher. Companies and organizations of all sizes are increasingly vulnerable to reputational threats, and the need for smart, effective communication tactics has never been more urgent. This course provides learners with the tools and techniques needed to develop and implement effective crisis communication strategies that protect and enhance brand reputation. Throughout the program, learners will engage in real-world case studies, interactive simulations, and hands-on exercises designed to build their crisis communication skills and prepare them for the challenges they may face in their careers. By the end of the course, learners will have a deep understanding of the best practices and smart solutions needed to succeed in this critical field.

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โ€ข Crisis Communication Fundamentals
โ€ข Building an Effective Crisis Communication Plan
โ€ข Identifying Stakeholders and Prioritizing Messages
โ€ข Utilizing Digital Channels for Crisis Communication
โ€ข Media Relations and Spokesperson Training
โ€ข Social Media Listening and Monitoring in Crisis Situations
โ€ข Employee Communication and Engagement During a Crisis
โ€ข Ethical Considerations in Crisis Communication
โ€ข Post-Crisis Evaluation and Continuous Improvement

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EXECUTIVE DEVELOPMENT PROGRAMME IN CRISIS COMMUNICATION TACTICS: SMART SOLUTIONS
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
UK School of Management (UKSM)
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05 May 2025
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