Executive Development Programme in Esports Story Strategy

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The Executive Development Programme in Esports Story Strategy certificate course is a unique opportunity for professionals seeking to excel in the rapidly growing esports industry. This program focuses on the essential skill of storytelling, a critical element in creating engaging and successful esports events.

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AboutThisCourse

With the global esports market projected to reach $1.8 billion by 2022, there is a high demand for professionals who can create compelling narratives and strategies that connect with audiences and drive business growth. This course equips learners with the skills to develop and implement effective story strategies for esports, enhancing their career prospects and value to employers. Learners will gain a deep understanding of the esports industry, its culture, and its fans, enabling them to craft stories that resonate and inspire. They will also develop the ability to analyze esports data to inform storytelling decisions, a crucial skill for success in this data-driven industry. By the end of the course, learners will have a portfolio of esports story strategies to showcase their skills and expertise to potential employers.

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CourseDetails

โ€ข Esports Industry Overview: Understanding the Esports landscape, market size, growth trends, and major stakeholders.
โ€ข Esports Storytelling Techniques: Learning the art of crafting compelling narratives for Esports events and teams.
โ€ข Esports Data Analysis: Utilizing data analytics tools to identify key insights and inform story strategy.
โ€ข Content Creation for Esports: Techniques and best practices for creating engaging and shareable Esports content.
โ€ข Social Media Strategy for Esports: Leveraging social media platforms to amplify Esports stories and reach a wider audience.
โ€ข Influencer Marketing in Esports: Understanding the impact of influencer marketing on Esports storytelling and brand building.
โ€ข Esports Sponsorship Activation: Strategies for activating sponsorships and integrating brand messaging into Esports stories.
โ€ข Esports Event Management: Best practices for managing Esports events, from planning to execution.
โ€ข Legal and Ethical Considerations in Esports: Understanding the legal framework surrounding Esports and ethical considerations for story strategy.

CareerPath

The Executive Development Programme in Esports features a variety of roles, each with its unique set of responsibilities and opportunities. Esports Analysts, for instance, utilize data-driven insights to help teams and players improve their performance (20%). Esports Coaches, on the other hand, oversee team strategies, training, and player development (30%). Esports Managers play a crucial role in managing team operations, logistics, and finances (25%). Meanwhile, Marketing & PR Specialists in Esports concentrate on brand development, fan engagement, and media relations (25%). This 3D pie chart offers a visual representation of the role distribution in the Esports industry, emphasizing the diversity and growth potential of these career paths.

EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
  • ComplementaryFormalQualifications

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FastTrack GBP £149
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £99
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  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
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  • DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN ESPORTS STORY STRATEGY
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UK School of Management (UKSM)
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05 May 2025
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