Certificate in Advanced Marketing Automation for B2B

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The Certificate in Advanced Marketing Automation for B2B is a comprehensive course designed to empower learners with the essential skills needed to thrive in today's data-driven marketing landscape. This course focuses on the importance of marketing automation, a critical aspect of B2B marketing that enables businesses to streamline their marketing efforts, increase efficiency, and drive revenue growth.

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AboutThisCourse

In this course, learners will gain hands-on experience with the latest marketing automation tools and techniques, including lead scoring, email marketing, and marketing analytics. By the end of the course, learners will have a deep understanding of how to leverage marketing automation to create personalized, data-driven marketing campaigns that engage customers and drive business results. With the demand for marketing automation skills on the rise, this course is an excellent opportunity for professionals looking to advance their careers in marketing, sales, or business development. By completing this course, learners will be well-positioned to take on leadership roles in marketing automation, delivering value to their organizations and driving success in the B2B marketplace.

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CourseDetails

• Marketing Automation Fundamentals
• B2B Marketing Strategy and Planning
• Implementing Marketing Automation Platforms
• Lead Nurturing and Scoring in Marketing Automation
• Personalization and Segmentation in B2B Marketing
• Marketing Automation Analytics and Reporting
• Integrating Marketing Automation with CRM Systems
• Account-Based Marketing (ABM) and Marketing Automation
• Compliance and Data Privacy in Marketing Automation

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £149
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £99
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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CERTIFICATE IN ADVANCED MARKETING AUTOMATION FOR B2B
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UK School of Management (UKSM)
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05 May 2025
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