Certificate in Strategic Search Planning

Name: Certificate in Strategic Search Planning
Price: 149 GBP
Availability: InStock

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The Certificate in Strategic Search Planning is a comprehensive course designed to meet the growing industry demand for professionals with advanced search planning skills. This program emphasizes the importance of search planning in today's digital landscape, where data-driven insights and strategies are crucial for business success.

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AboutThisCourse

By enrolling in this course, learners will gain essential skills in search planning, analytics, and optimization, equipping them to make informed decisions that drive online visibility, traffic, and revenue. The course covers a range of topics, including keyword research, competitor analysis, on-page optimization, and content strategy, providing learners with a well-rounded understanding of the search planning process. In addition to honing technical skills, learners will also develop soft skills, such as critical thinking, problem-solving, and communication, all of which are highly valued in the workplace. By the end of the course, learners will have a solid foundation in search planning and be prepared to take on leadership roles in the industry.

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CourseDetails

• Unit 1: Introduction to Strategic Search Planning
• Unit 2: Understanding Search Engine Algorithms
• Unit 3: Keyword Research and Analysis
• Unit 4: On-Page Search Engine Optimization (SEO)
• Unit 5: Off-Page Search Engine Optimization (SEO)
• Unit 6: Local Search Engine Optimization
• Unit 7: Mobile Search Optimization
• Unit 8: Measuring and Analyzing Search Performance
• Unit 9: Advanced Search Engine Marketing Strategies
• Unit 10: Ethical Considerations in Search Engine Marketing

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £149

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £99

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN STRATEGIC SEARCH PLANNING

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UK School of Management (UKSM)

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05 May 2025

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