Executive Development Programme in Marketing Compliance Framework
-- ViewingNowThe Executive Development Programme in Marketing Compliance Framework is a certificate course designed to empower professionals with the necessary skills to navigate the complex world of marketing compliance. This programme is crucial in today's business landscape, where stringent regulations and heightened consumer awareness demand meticulous adherence to ethical marketing practices.
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⢠Introduction to Marketing Compliance Framework: Understanding the importance of marketing compliance, key regulations, and setting up a compliance framework.
⢠Marketing Ethics and Best Practices: Exploring ethical considerations, industry standards, and best practices in marketing.
⢠Privacy Regulations and Data Protection: Diving into data protection laws, privacy policies, and the role of marketing in maintaining customer data privacy.
⢠Advertising Standards and Guidelines: Examining advertising standards, truth in advertising, and industry-specific guidelines.
⢠Consumer Protection and Rights: Understanding consumer protection laws, consumer rights, and marketing responsibilities.
⢠Social Media and Content Marketing Compliance: Addressing compliance challenges in social media and content marketing, including influencer marketing.
⢠Marketing Compliance Risk Management: Identifying, assessing, and mitigating marketing compliance risks.
⢠Monitoring and Enforcement of Marketing Compliance: Exploring monitoring strategies, enforcement mechanisms, and auditing processes.
⢠Marketing Compliance Training and Communication: Developing training programs, communication strategies, and fostering a culture of compliance.
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