Global Certificate in Innovation in Video Advertising: YouTube Ads
-- ViewingNowThe Global Certificate in Innovation in Video Advertising: YouTube Ads is a comprehensive course that equips learners with essential skills in video advertising, focusing on YouTube - the world's second-largest search engine. This course highlights the importance of video advertising in the current digital landscape and the growing demand for professionals who can create and manage effective YouTube ad campaigns.
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⢠Unit 1: Introduction to Video Advertising on YouTube
⢠Unit 2: Understanding the YouTube Advertising Ecosystem
⢠Unit 3: Crafting Compelling Video Ad Content
⢠Unit 4: Targeting Strategies for YouTube Ads
⢠Unit 5: Setting Up and Managing a YouTube Ad Campaign
⢠Unit 6: Measuring and Optimizing YouTube Ad Performance
⢠Unit 7: Leveraging YouTube's Audience Engagement Tools
⢠Unit 8: Case Studies of Successful YouTube Ad Campaigns
⢠Unit 9: Legal and Ethical Considerations in YouTube Advertising
⢠Unit 10: Future Trends and Innovations in Video Advertising on YouTube
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