Global Certificate in Healthcare Philanthropy Strategies

• Understanding Healthcare Philanthropy: An overview of the role of philanthropy in the healthcare industry, including the history, current trends, and future outlook. • Developing a Fundraising Strategy: Best practices for creating a comprehensive fundraising strategy, including setting goals, identifying prospects, and building a case for support. • Cultivating Donors: Techniques for building relationships with donors, including prospect research, cultivation events, and stewardship. • Major Gifts and Capital Campaigns: Strategies for securing major gifts and planning capital campaigns, including prospect identification, solicitation, and recognition. • Corporate and Foundation Relations: An exploration of partnership opportunities with corporations and foundations, including sponsorships, grants, and cause-related marketing. • Planned Giving: An introduction to planned giving, including bequests, trusts, and annuities, and how to create a planned giving program. • Ethics in Healthcare Philanthropy: A discussion of ethical considerations in healthcare philanthropy, including legal compliance, transparency, and accountability. • Data Analysis and Metrics: Techniques for measuring the success of a healthcare philanthropy program, including data analysis, benchmarking, and reporting.