Certificate in Product Launch Planning: Results-Oriented
-- ViewingNowThe Certificate in Product Launch Planning is a results-oriented course designed to equip learners with essential skills for successful product launches. This program emphasizes the importance of a well-strategized product launch, which can significantly impact a product's market performance and overall business success.
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โข Product Strategy: Defining the vision, positioning, and unique value proposition of the product.
โข Market Research: Understanding the target audience, competition, and market trends.
โข Product Development: Designing, building, and testing the product to meet customer needs.
โข Go-to-Market Strategy: Planning the launch campaign, including positioning, messaging, and channels.
โข Launch Execution: Coordinating all aspects of the launch, including product readiness, marketing campaigns, and sales enablement.
โข Measurement and Analysis: Tracking and analyzing the success of the launch, including key performance indicators (KPIs) and return on investment (ROI).
โข Stakeholder Communication: Managing internal and external communications to ensure alignment and buy-in.
โข Continuous Improvement: Incorporating learnings from the launch to iterate and improve the product and launch process.
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