Executive Development Programme in Future-Ready Video Strategies for Growth
-- ViewingNowThe Executive Development Programme in Future-Ready Video Strategies for Growth is a certificate course designed to empower professionals with the latest video strategies to drive business growth. In today's digital age, video content has become a critical component of marketing and communication strategies, making this course increasingly important.
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โข Video Production Fundamentals: Understanding the basics of video production, including pre-production, production, and post-production. This unit will cover topics such as scriptwriting, lighting, sound, and video editing. โข Video Marketing Strategies: Exploring the various video marketing strategies that can help drive growth for businesses. This unit will cover topics such as video SEO, social media video marketing, and video email marketing. โข Video Analytics and Metrics: Learning how to measure the success of video campaigns using various analytics tools and metrics. This unit will cover topics such as video views, engagement rates, and conversion rates. โข Future-Proof Video Technologies: Staying up-to-date with the latest video technologies and trends that will shape the future of video marketing. This unit will cover topics such as virtual reality, augmented reality, and live streaming. โข Video Storytelling Techniques: Mastering the art of storytelling through video to connect with audiences and drive engagement. This unit will cover topics such as emotional storytelling, brand storytelling, and visual storytelling. โข Video Content Planning and Strategy: Developing a comprehensive video content plan and strategy to achieve business goals. This unit will cover topics such as audience research, content ideation, and content scheduling. โข Video Production Workflow and Process: Establishing an efficient video production workflow and process to ensure timely delivery of high-quality video content. This unit will cover topics such as project management, team collaboration, and video review and approval.
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