Global Certificate in Sales-Boosting Merchandising
-- ViewingNowThe Global Certificate in Sales-Boosting Merchandising is a comprehensive course designed to empower learners with essential skills for career advancement in the retail industry. This course highlights the importance of merchandising in boosting sales and customer engagement, thereby driving business growth.
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โข Sales-Boosting Merchandising Fundamentals: Understanding the basics of sales-boosting merchandising, its importance, and how it impacts sales and customer experience.
โข Visual Merchandising Techniques: Techniques to create visually appealing displays, including window displays, in-store displays, and product placement strategies.
โข Product Placement and Assortment Planning: Maximizing sales through effective product placement, assortment planning, and product mix strategies.
โข Lighting and Color Psychology: Utilizing lighting and color to create a specific mood, draw attention to products, and increase sales.
โข Store Layout and Design: Designing and arranging store layouts to maximize sales, improve customer flow, and create a positive shopping experience.
โข Point-of-Purchase Displays: Creating effective point-of-purchase displays that encourage impulse purchases and increase sales.
โข Customer Engagement and Retail Sales Training: Engaging customers through effective communication, sales techniques, and customer service skills.
โข Digital Merchandising and E-commerce: Applying sales-boosting merchandising principles to digital platforms, including websites, social media, and email marketing.
โข Measurement and Analysis of Sales-Boosting Merchandising Strategies: Measuring the success of sales-boosting merchandising strategies through key performance indicators (KPIs) and data analysis.
Note: The above list of units is for a Global Certificate in Sales-Boosting Merchandising and includes the primary keyword "Sales-Boosting Merchandising" in the first unit and secondary keywords such as "Visual Merchandising Techniques", "Product Placement", "Store Layout", "Point-of-Purchase Displays", "Customer Engagement", "Digital Merchandising", and "Measurement and Analysis" where relevant.
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