Executive Development Programme in SEO for Sales Teams: Strategic Growth
-- ViewingNowThe Executive Development Programme in SEO for Sales Teams: Strategic Growth certificate course is a comprehensive program designed to equip sales professionals with the essential skills needed to thrive in today's digital landscape. With the ever-growing importance of search engine optimization (SEO) in driving business growth, this course is more relevant than ever before.
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Executive Development Programme in SEO for Sales Teams: Strategic Growth
โข Understanding SEO Fundamentals: In this unit, we will cover the basics of Search Engine Optimization (SEO), including how search engines work, the importance of keywords, and on-page optimization techniques.
โข Keyword Research and Analysis: Here, we will delve into the process of identifying and analyzing keywords that are relevant to the business and have a high search volume.
โข Competitive Analysis: This unit will focus on how to analyze competitors' SEO strategies and use that information to inform your own approach.
โข Technical SEO: Participants will learn about technical aspects of SEO, such as website structure, mobile optimization, and site speed.
โข Link Building Strategies: In this unit, we will cover link building best practices, including how to earn high-quality backlinks and avoid common pitfalls.
โข Content Marketing for SEO: Here, we will explore how to create and optimize content that drives organic traffic and supports SEO goals.
โข Measurement and Analytics: In this unit, we will discuss how to measure the success of SEO efforts using tools such as Google Analytics and Google Search Console.
โข Integrating SEO into Sales Strategy: Finally, we will cover how to integrate SEO into sales strategy, including how to use SEO data to inform sales tactics and measure the impact of SEO on sales metrics.
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