Executive Development Programme in Facebook Ad Performance Metrics
-- ViewingNowThe Executive Development Programme in Facebook Ad Performance Metrics certificate course is a comprehensive program designed to enhance your digital marketing skills, with a focus on Facebook advertising. This course emphasizes the importance of performance metrics, providing you with the knowledge and tools to measure and optimize your ad campaigns effectively.
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โข Facebook Ad Performance Metrics Overview: Understanding Key Metrics for Success
โข Understanding Facebook Ad Metrics: Primary, Secondary, and Custom Metrics
โข Reach & Impressions: Maximizing Visibility and Engagement
โข Engagement Metrics: Likes, Shares, Comments, and Video Views
โข Conversion Tracking: Setting Up and Analyzing Conversions
โข Cost per Result: Analyzing Ad Spend Efficiency
โข Attribution Modeling: Assessing Multi-Channel Impact
โข A/B Testing: Optimizing Ad Performance Through Experimentation
โข Advanced Facebook Ad Metrics: Frequency, Quality Ranking, and Click-Through Rate
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