Executive Development Programme in Marketing Strategies Impactful
-- ViewingNowThe Executive Development Programme in Marketing Strategies is a comprehensive certificate course designed to empower professionals with advanced marketing skills. In today's dynamic business environment, this programme is of paramount importance due to the increasing need for businesses to adapt and innovate their marketing strategies to stay competitive.
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โข Marketing Fundamentals: Understanding the market, customer needs, and the marketing mix.
โข Strategic Marketing: Developing a marketing strategy, setting marketing objectives, and conducting a SWOT analysis.
โข Digital Marketing Strategies: Utilizing digital channels, SEO, social media, content marketing, and email marketing.
โข Brand Management: Building and managing a strong brand, brand identity, and brand positioning.
โข Market Research: Conducting market research, analyzing data, and making data-driven decisions.
โข Customer Relationship Management: Building and maintaining customer relationships, customer loyalty, and customer experience.
โข Product Marketing: Product development, product lifecycle, and product launch strategies.
โข Marketing Analytics: Measuring and analyzing marketing performance, ROI, and KPIs.
โข Marketing Ethics: Understanding ethical considerations in marketing, corporate social responsibility, and sustainability.
โข Innovation in Marketing: Exploring new marketing trends, technologies, and creative strategies.
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