Global Certificate in Marketing Market Research Techniques

Name: Global Certificate in Marketing Market Research Techniques
Price: 149 GBP
Availability: InStock

-- ViewingNow

The Global Certificate in Marketing Market Research Techniques is a comprehensive course designed to equip learners with essential skills in market research, a critical function in modern marketing. This course emphasizes the importance of data-driven decision-making in marketing strategies, making it highly relevant in today's data-rich business environment.

5,0

Based on 4.870 reviews

5.728+

Students enrolled

GBP £ 149

GBP £ 215

Save 44% with our special offer

Start Now

Über diesen Kurs

Learners will gain a deep understanding of various market research techniques, including survey design, data analysis, and interpretation. These skills are in high demand across industries, making this course an excellent investment for career advancement. Upon completion, learners will be able to conduct effective market research, interpret data, and use their findings to inform marketing strategies. This skill set is valuable for various roles, including marketing managers, research analysts, and business development professionals. By earning this certification, learners demonstrate a commitment to staying current with industry best practices and a dedication to delivering data-driven results.

100% online

Lernen Sie von überall

Teilbares Zertifikat

Zu Ihrem LinkedIn-Profil hinzufügen

2 Monate zum Abschließen

bei 2-3 Stunden pro Woche

Jederzeit beginnen

Keine Wartezeit

Kursdetails

• Fundamentals of Market Research: Understanding the basics of market research, its importance in marketing, and the research process.
• Quantitative Research Techniques: Exploring techniques such as surveys, questionnaires, and data analysis in market research.
• Qualitative Research Techniques: Delving into focus groups, interviews, and observation methods.
• Secondary Research and Data Analysis: Learning to leverage existing data sources and analyzing secondary data for marketing insights.
• Market Segmentation and Targeting: Identifying and understanding different market segments and target audiences.
• Customer Satisfaction and Loyalty Research: Measuring customer satisfaction, loyalty, and advocacy for improved marketing strategies.
• Competitive Analysis: Examining competitors, their strengths, weaknesses, and opportunities for differentiation.
• Marketing Metrics and Analytics: Interpreting key performance indicators (KPIs) and implementing data-driven marketing strategies.
• Ethical Considerations in Market Research: Understanding the ethical aspects and guidelines in market research.

Karriereweg

The Global Certificate in Marketing Market Research Techniques is a valuable credential for professionals seeking to advance in the marketing research field. With the increasing demand for data-driven decision-making, marketing research has become an essential function for businesses in the UK and around the world. This section highlights the job market trends, salary ranges, and skill demand for four prominent roles in marketing research, represented through a 3D pie chart. The chart illustrates the percentage of each role in the marketing research landscape, offering a visual understanding of their relative significance. This information can help professionals align their skills with industry demands and inform their career development strategies. Market Research Analysts take the largest share of the market research job market in the UK. Their responsibilities often include designing and implementing research studies, collecting and analyzing data, and presenting their findings to stakeholders. The salary range for these professionals typically spans £22,000 to £55,000, depending on factors such as experience, location, and company size. Marketing Research Specialists focus on specific research areas, such as product development, customer satisfaction, or market segmentation. Their expertise enables businesses to make informed decisions based on solid research. Specialists can expect a salary range between £25,000 and £60,000, with opportunities for growth as they gain experience and expertise. Marketing Data Analysts work closely with Market Research Analysts and Specialists to transform raw data into actionable insights. They often use statistical methods and advanced analytical tools to analyze large data sets and identify patterns and trends. The UK salary range for Marketing Data Analysts typically falls between £23,000 and £50,000. Consumer Insights Analysts are responsible for understanding consumer behavior and preferences. They often use various research methods, including surveys, focus groups, and data analysis, to gain insights into customer needs and motivations. The average salary for Consumer Insights Analysts in the UK ranges from £23,000 to £55,000, depending on their experience and responsibilities. In summary, this 3D pie chart provides an engaging visual representation of the marketing research job market trends, salary ranges, and skill demand in the UK. Professionals seeking to advance in this field can use this information to make informed decisions about their career paths and develop the skills necessary to succeed in the ever-evolving marketing research landscape.

Zugangsvoraussetzungen

Grundlegendes Verständnis des Themas
Englischkenntnisse
Computer- und Internetzugang
Grundlegende Computerkenntnisse
Engagement, den Kurs abzuschließen

Keine vorherigen formalen Qualifikationen erforderlich. Kurs für Zugänglichkeit konzipiert.

Kursstatus

Dieser Kurs vermittelt praktisches Wissen und Fähigkeiten für die berufliche Entwicklung. Er ist:

Nicht von einer anerkannten Stelle akkreditiert
Nicht von einer autorisierten Institution reguliert
Ergänzend zu formalen Qualifikationen

Sie erhalten ein Abschlusszertifikat nach erfolgreichem Abschluss des Kurses.

Warum Menschen uns für ihre Karriere wählen

Bewertungen werden geladen...

Häufig gestellte Fragen

Was macht diesen Kurs im Vergleich zu anderen einzigartig?

▼

Wie lange dauert es, den Kurs abzuschließen?

▼

WhatSupportWillIReceive

▼

IsCertificateRecognized

▼

WhatCareerOpportunities

▼

Wann kann ich mit dem Kurs beginnen?

▼

Was ist das Kursformat und der Lernansatz?

▼

Kursgebühr

AM BELIEBTESTEN

Schnellkurs: GBP £149

Abschluss in 1 Monat

Beschleunigter Lernpfad

3-4 Stunden pro Woche
Frühe Zertifikatslieferung
Offene Einschreibung - jederzeit beginnen

Start Now

Standardmodus: GBP £99

Abschluss in 2 Monaten

Flexibler Lerntempo

2-3 Stunden pro Woche
Regelmäßige Zertifikatslieferung
Offene Einschreibung - jederzeit beginnen

Start Now

Was in beiden Plänen enthalten ist:

Voller Kurszugang
Digitales Zertifikat
Kursmaterialien

All-Inclusive-Preis • Keine versteckten Gebühren oder zusätzliche Kosten

Kursinformationen erhalten

Als Unternehmen bezahlen

Fordern Sie eine Rechnung für Ihr Unternehmen an, um diesen Kurs zu bezahlen.

Per Rechnung bezahlen

Ein Karrierezertifikat erwerben

GLOBAL CERTIFICATE IN MARKETING MARKET RESEARCH TECHNIQUES

wird verliehen an

Name des Lernenden

der ein Programm abgeschlossen hat bei

UK School of Management (UKSM)

Verliehen am

05 May 2025

Blockchain-ID: s-1-a-2-m-3-p-4-l-5-e

Fügen Sie diese Qualifikation zu Ihrem LinkedIn-Profil, Lebenslauf oder CV hinzu. Teilen Sie sie in sozialen Medien und in Ihrer Leistungsbewertung.